Generate WordPress Theme
When it comes down to it, if your goal is to create an email list, why settle for a theme that only has a widgetized area for your subscription service? StudioPress offers a great child theme, built on the Genesis framework, called Generate. It’s designed to generate high numbers of email leads, by giving users an easy to subscribe opt-in box at the top of the header, there will be no mistaking what the goal of your site is when users land on the page.
Not a marketer? That’s fine too as Generate can be used to create a database for all kinds of organizations including political action groups, knitting groups, alumni services, contest’s and whatever else you decide.
Generate theme use can be talked about at length, but often times; the layout is more important than the functionality. The first thing that anyone will notice is the huge opt-in box at the top of the page. Add some custom text to tell your viewers what action you want them to take and you are on your way to having a great database. This is great if you are looking for a simple way to get people to opt-in to your site. Additionally each post within the site, has an opt-in box so you are getting the most subscribers to your list possible.
After the huge opt-in box as you scroll down the site, the main content area begins, complete with a widgetized sidebar, so you can integrate your latest tweets, ads, or whatever else you may decide. The content area is set up in a typical grid based magazine style layout to help organize content. Although the design is simple, it’s goal is to get those all-important leads. And in most cases, simplicity cannot be taken to mean less powerful.
Some other features that are standard with the Generate theme, because of the Genesis framework are multiple layout options for sidebars, a few different color schemes so that you can match something closer to your brand, page templates and multiple column page layouts.